How LeadPilot works

A walkthrough of the lead engine — from defining your ideal customer to promoting winners into your pipeline.

Step 1

Define who you're looking for

Create a Target Profile with industries, locations, and decision-maker roles. Videographers target auto shops with content gaps; web agencies and Google Ads consultants get their own presets too.

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LeadPilot Target Profiles list with an active automotive ICP and locations

Step 2

Find businesses

Search Google Places with your own API key (BYOK), import a CSV, or try the mock provider to explore the workflow. Each search creates a Discovery Run.

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LeadPilot Find Leads screen with keyword, location, and campaign builder

Step 3

Review in Lead Inbox

Raw leads land in your inbox — not your CRM yet. Deduplicate by domain or phone, filter by status, and bulk-tag the ones worth a closer look.

app.leadpilot
LeadPilot Lead Inbox table with business names, fit scores, and status badges

Step 4

Enrich & verify

Layer chips show what's been checked — basic business info, website signals, decision makers. Some layers are live; others are on the roadmap. We're honest about what's stubbed.

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LeadPilot prospect overview showing contact channels and website signals

Step 5

Score fit

Priority score plus a "why this lead" panel — industry match, location, website quality, contactability. You see the reasons, not just a number.

app.leadpilot
LeadPilot prospect scoring with Fit, Priority, and Confidence on a real shop

Step 6

Promote winners

When a lead is worth your time, promote it to your pipeline. It becomes a Prospect with deals, contacts, and follow-ups — only after you've qualified it.

app.leadpilot
LeadPilot Lead Inbox with qualified businesses ready to promote
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